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Start Accountable, Transparent Relationships with Your Vendors

Start Accountable, Transparent Relationships with Your Vendors

AutoSuccess – November 30, 2020 Start Accountable, Transparent Relationships with Your Vendors By Dennis McGinn Most dealers want a “trust-but-verify” relationship with the vendors who support their vehicle reconditioning. You can achieve this level of comfort and confidence by creating
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What Speed to Sale Means to the Customer Experience

What Speed to Sale Means to the Customer Experience

AutoSuccess – September 2020 What Speed to Sale Means to the Customer Experience By Dennis McGinn A couple of years ago, we coined the term “speed to sale.” We then began talking and writing about its meaning for group operators,
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Know it, Find it, Sell it - Dennis McGinn

Know it, Find it, Sell it – Dennis McGinn

As appearing in AutoSuccess magazine, July 2020 KNOW IT, FIND IT – AND SELL IT By Dennis McGinn While shopping recently for a new car, one of our teammates asked the young sales associate how much training he’d received. “None,”
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How Performance Ford Drives 150% Efficiency From Internal Service Technicians

How Performance Ford Drives 150% Efficiency From Internal Service Technicians

HOW PERFORMANCE FORD DRIVES 150% EFFICIENCY FROM INTERNAL SERVICE TECHNICIANS By working with Rapid Recon, Performance Ford improves its efficiencies, communications, vendor relations, and billable hours. By Jim Leman AutoSuccess Dealer Service, June 2020 Performance Ford said today its internal
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Selling Smartly Post Covid-19

Selling Smartly Post Covid-19

As appearing in AutoSuccess magazine, June 2020 Selling Smartly Post Covid-19 By Dennis McGinn Most, if not all, dealers reduced headcount in response to COVID-19-driven business weakness. One Ford store reduced its headcount from 140 to 60. Such staff cuts
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How Car Dealer Paperwork Can Gum Up Reconditioning Process

How Car Dealer Paperwork Can Gum Up Reconditioning Process

As appearing in WardsAuto, June 15, 2020 Car Dealer Paperwork Can Gum Up Reconditioning Process Risks increase when vehicles are spot-delivered and then finance is slow in submitting loan paperwork, or there’s ex-spouse-signature trouble. By Jim Leman PALO ALTO, CA,
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With this Sales Advantage, Everyone’s a Top Performer

With this Sales Advantage, Everyone’s a Top Performer

AutoSuccess – April 1, 2020 With this Sales Advantage, Everyone’s a Top Performer By Dennis McGinn No one yet knows the lasting impact of recent events on dealership operations. What we do know is that people will still need reliable
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Recon T2L Is Driving Leads and Improving Close Rates

Recon T2L Is Driving Leads and Improving Close Rates

As Appearing in AutoSuccess magazine, February 2020 Recon T2L Is Driving Leads and Improving Close Rates By Dennis McGinn, CEO, Rapid Recon How much money does your dealership shell out to purchase leads and otherwise drive sales traffic? According to
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More Ways to Drive Cost Out of Recon

More Ways to Drive Cost Out of Recon

The most direct path to better used-car gross margin is through well-ordered reconditioning. Ordered reconditioning means management practices five disciplines for driving time, delay, friction and waste from this engine of used-car profitability. Practicing these disciplines consistently helps get cars
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Tech Efficiency, Not Headcount

Fixed Ops Magazine – March 1, 2021​ Tech Efficiency, Not Headcount By Anthony Greenhalgh “You need more techs!” If I had a dollar for every time I heard that when I ran the body shop and reconditioning for my former dealer, I’d be retired. Yes,

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Is Your Performance Edge Stalling in Your Periphery?

As appearing in AutoSuccess magazine, February 2021 Is Your Performance Edge Stalling in Your Periphery? By Dennis McGinn How well do your eyes see outside the center of your gaze? Eye doctors perform a vision test to determine how well one recognizes their front-forward world

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Whatever Your Used Car Volume, Claim the Advantage

As appearing in CBT News – January 2021 Whatever Your Used Car Volume, Claim the Advantage By Sean Carlson If you have $100 in bills in your wallet, does your money have more buying power than the $100 in your neighbor’s wallet? The benefit you

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Stop the Vending Machines from Eating Your Lunch

AutoSuccess – January 5, 2021​ Stop the Vending Machines from Eating Your Lunch By Dennis McGinn The hammers are in full swing, hoping to wreck your used car business. The hammers, in this case, are vending-machine-like disruptors who’ve redefined the used car retail model. According

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The Modern Sales Team as a Driver of Inventory Turn

Auto Dealer Today Magazine – December 14, 2020​ The Modern Sales Team as a Driver of Inventory Turn By Nicole Renninger PALO ALTO, CA Sales departments that interact closely with their dealership’s reconditioning function put more “sold” units on the board. Unfortunately, few sales managers

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Filling the Gap in Dealer – Vendor Coordination

AutoSuccess article for December 2020 Filling the Gap in Dealer – Vendor Coordination By Dennis McGinn We’ve been asking dealers for several years now how they manage the workflow assigned to their various vendors. Their responses pointed to opportunity. What opportunity? Dealers themselves have always

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Start Accountable, Transparent Relationships with Your Vendors

AutoSuccess – November 30, 2020 Start Accountable, Transparent Relationships with Your Vendors By Dennis McGinn Most dealers want a “trust-but-verify” relationship with the vendors who support their vehicle reconditioning. You can achieve this level of comfort and confidence by creating two-way transparency between your reconditioning

Read More »

What Speed to Sale Means to the Customer Experience

AutoSuccess – September 2020 What Speed to Sale Means to the Customer Experience By Dennis McGinn A couple of years ago, we coined the term “speed to sale.” We then began talking and writing about its meaning for group operators, dealership principals and general managers.

Read More »

Know it, Find it, Sell it – Dennis McGinn

As appearing in AutoSuccess magazine, July 2020 KNOW IT, FIND IT – AND SELL IT By Dennis McGinn While shopping recently for a new car, one of our teammates asked the young sales associate how much training he’d received. “None,” he said. “You’re it.” Lovely.

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