ABOUT US

Our Story

In 2010, reconditioning software didn’t exist - so we invented it! 

Rapid Recon pioneered the vehicle reconditioning workflow software market, revolutionizing the way dealerships get cars frontline ready. Today, over 2,400 dealerships and more than 40,000 users engage with Rapid Recon daily, achieving an 80% faster turnaround time.

Rapid Recon is continually evolving to provide car dealers with productivity, convenience, and profit-enabling tools they need. Our suite of products includes Vendor Advantage, Recon Connect™, Recon Edge™, and our Certified Partner Program, including AutoAp and Velocity Automotive, the leader in digital selling tools.

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Vehicles properly reconditioned in three to five days retail faster, hold sale price, increase margin, and reduce come-backs. Proper reconditioning restores vehicle value, performance, and safety – and when select reconditioning details are shared with buyers, they have more trust in and desire for those cars.

Why We Do This

Our mission is to support you better by bringing in complementary brands under the Rapid Recon umbrella, enhancing the speed-to-sale initiative. We recognize that reconditioning begins at appraisal and continues until the vehicle is sold. By integrating products like Velocity Automotive Digital Vehicle Portfolios, Window Stickers and VINSight, we ensure that the entire sales cycle, from appraisal to the moment you see the taillights, is optimized for efficiency and profitability!

Selling the Names You Know with the Brands You Trust

We are proud to offer Velocity Automotive products, under the Rapid Recon product umbrella. This integration allows us to provide a seamless and comprehensive solution that drives transparency, accountability, and efficiency throughout your dealership. This partnership provides even more visibility of a vehicle through not just the reconditioning path of a vehicle, but also its journey through the appraisal, trade and selling paths.  Experience the full spectrum of our offerings and see how Rapid Recon, along with our certified partners, can transform your dealership into an optimized profitable organization.

The core Rapid Recon
trifecta is:

Transparency, so dealers can see and manage in real-time what is happening in fixed and variable – and so customers have access to vehicle history data, service maintenance reports, and evidence for the reconditioning done to the vehicle to help build value in your price and trust in your organization.

Accountability, throughout your workflow processes, so everyone works in a "hot potato" fashion to move cars forward from acquisition to sale, knowing their performance is the measurement of their success and yours, and,

Profitability, which increases through management by metrics, which in reconditioning means consistent and constant measurement and control of two essential time-based key performance indicators, time to line (T2L™) and Average Days in Recon (ADR). For dealers practicing our T2L efficiency standards, their time to get cars frontline ready drops by 80%!

We’re car people who help you leverage the business power of Rapid Recon software.

performance consultants

Sam Winsky

Dustin Jones

Bradley Orr

Scott Reney

Ashleigh Trevino

Bobby Wilcox

Kyle Wilkes

Joshua Call

We’re not just software people. Customer-facing Rapid product, support, and sales teams all have significant in-dealership experience as principals, directors, and department managers. Rapid software is also used by single rooftop operators and in small and large private and public dealership groups. Competitively priced and fully functional, Rapid is the choice of dealers and dealer-operators who know no limits and allow no substitutes.

See just how Rapid Recon™ can improve your Speed-to-Sale.

We sell over 700 used cars a month. Tracking these vehicles through the reconditioning process has always been a task that is very difficult to deal with. With a dealership our size, Rapid Recon helped us manage the process. With the software that Rapid Recon has provided for us, we can find out where cars are at and at which step of the process. Finding out how fast their getting to the frontline has been terrific because in today's age of used car sales it's about speed to the frontline.

Jared Ricart | Reconditioning Manager | Ricart Automotive
We have been using Rapid Recon for quite a while and it has been a game changer for us. We use it at about 80% of its capacity and it is instrumental in coordinating 200 plus cars a month, for two stores, from multiple sources, in multiple locations at all times. We can track total days in recon, see where items get stuck, and quickly fix the problem. It works with our DMS and across multiple computer and table/smartphone platforms.

Chuck Dortenzio | Director Fixed Operations | Key Hyundai

THE BENEFITS OF USING RAPID PRODUCTS

Interested in Learning More? Contact Us!