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Guest Commentary: How to Build Trust With Vehicle Buyers

Guest Commentary: How to Build Trust With Vehicle Buyers

Automotive News – September 2022 Guest Commentary: How to Build Trust With Vehicle Buyers How can dealers build trust with customers when so much of the vehicle shopping process has moved online? By Dennis McGinn How can dealers build trust Read More »
Sharing Service Resources Between Customer-Pay and Internal Service Environments

Sharing Service Resources Between Customer-Pay and Internal Service Environments

Fixed Ops Magazine – October 2022 Sharing Service Resources Between Customer-Pay and Internal Service Environments By Jennifer Marszalek Service managers and advisors for combined retail and internal service centers often juggle conflicting priorities, personalities, and equipment that can test patience, Read More »
OpenRoad Auto Group Follows The Facts to the Money

OpenRoad Auto Group Follows The Facts to the Money

AutoSuccess Magazine – September 1, 2022 OpenRoad Auto Group Follows The Facts to the Money By Jim Leman Originally published in the September 2022 Dealer Service supplement to AutoSuccess Magazine OpenRoad Auto Group is the largest-volume automotive retail group in Read More »
Stand By Your Recon Heroes

Stand By Your Recon Heroes

Stand By Your Recon Heroes By Dennis McGinn Originally published in the August 2022 edition of AutoSuccess How you recondition your cars, including the methodology you adopt, the metrics you measure, and the discipline of your recon team, affects so Read More »
Slash Reconditioning Time to Save Costs, Boost Profits

Slash Reconditioning Time to Save Costs, Boost Profits

Tom Dunn, general manager of Fred Martin Superstore, Barberton, OH, discusses how Rapid Recon™ software allows dealers to monitor each step of reconditioning. Read More »
For Internal Service Advisors, SCRAMBLE Defines The Day

For Internal Service Advisors, SCRAMBLE Defines The Day

Kim Morrison is the internal service advisor at Canadian dealership HJ Pfaff Audi. Her job description could describe an individual with the abilities of a Swiss Army knife. Read More »
Sober Scalability and Truthful Transparency - Rapid Recon

Sober Scalability and Truthful Transparency – Rapid Recon

AutoSuccess Magazine - May, 2022Sober Scalability and Truthful TransparencyBy Dennis McGinnIf you are shopping for vehicle reconditioning software, it should be easy for you to understand the product’s core benefits, features, and advantages. No one should have to acquire more Read More »
From NADA: Deliver Transparency, Prep for Margin Compression - Rapid Recon

From NADA: Deliver Transparency, Prep for Margin Compression – Rapid Recon

AutoSuccess Magazine - April, 2022From NADA: Deliver Transparency, Prep for Margin CompressionBy Dennis McGinnA personal delight for me at this year’s NADA was a discussion with digital retail pioneer Chip Perry. He dropped by the Rapid Recon booth to record Read More »
Shop Efficiency Jones Recon Article - Rapid Recon

Shop Efficiency Jones Recon Article – Rapid Recon

Fixed Ops Magazine – March 1, 2022​ How to Find an $80,000 Labor DeficiencyBy Dustin Jones My specialty is helping dealers squeeze every ounce of performance from their reconditioning. I do this to help them get more cars sale-ready faster Read More »

Let’s Bring Back the Wish Book

Let’s Bring Back the Wish Book By Josh DeYoung AutoSuccess, February 1, 2025 Design. Beauty. Desire. Car makers spend billions of dollars yearly on vehicle design and new model advertising. Beauty product sales worldwide will reach $108.41 billion this year. In both cases, the goal

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Rapid Recon Connects with Industry Leaders at NADA New Orleans

Rapid Recon Connects with Industry Leaders at NADA New Orleans By Anthony Greenhalgh Jan. 24th, 2025 The NADA Show in New Orleans provided an incredible platform for Rapid Recon to connect with industry professionals and showcase how collaboration drives dealership efficiency and success. Engaging with

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No More Scan-and-Pray Trade-in Losses

No More Scan-and-Pray Trade-in Losses By Dennis McGinn AutoSuccess, February, 2025 Following their visits to NADA last month, we have a more thankful nation of car dealers. For many reasons, optimism is strong for a healthy 2025. S&P Global Mobility projects 16.2 million new-vehicle sales

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Five Opportunities to Improve Sales Efficiency and Cash Flow Now

Five Opportunities to Improve Sales Efficiency and Cash Flow Now By Dennis McGinn AutoSuccess, January 2025 When I write about efficiency, I don’t mean cost-cutting or belt-tightening. I mean growing sales margins, making more confident trade appraisals, and working the used car operation to increase

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From Trust To Transactions

From Trust to Transactions: How Transparency Makes Your Vehicle Shine By Dennis McGinn AutoSuccess, December 2024   The used car market is more competitive than ever, and dealerships must stand out. Buyers now compare vehicles across platforms, scrutinizing every detail. Transparency has become essential to

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Creating Predictable Profit in a Volatile Automotive Market

Creating Predictable Profit in a Volatile Automotive Market By Dennis McGinn, Founder & CEO of Rapid Recon AutoSuccess, October 2024 In 2024, dealerships face a challenging landscape, with revenue and new car sales on the decline. As profit margins tighten, managing profitability has become more crucial

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The First and Most Crucial Step to Profitable Used Cars

The First and Most Crucial Step to Profitable Used Cars By Dennis McGinn, Founder and CEO of Rapid Recon AutoSuccess, September 2024 In today’s evolving automotive industry, efficient reconditioning is more essential than ever for maximizing profitability. Rising interest rates and shifting inventory dynamics make it

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