Featured Articles

What Speed to Sale Means to the Customer Experience

What Speed to Sale Means to the Customer Experience

AutoSuccess – September 2020 What Speed to Sale Means to the Customer Experience By Dennis McGinn A couple of years ago, we coined the term “speed to sale.” We then began talking and writing about its meaning for group operators,
Know it, Find it, Sell it - Dennis McGinn

Know it, Find it, Sell it – Dennis McGinn

As appearing in AutoSuccess magazine, July 2020 KNOW IT, FIND IT – AND SELL IT By Dennis McGinn While shopping recently for a new car, one of our teammates asked the young sales associate how much training he’d received. “None,”
How Performance Ford Drives 150% Efficiency From Internal Service Technicians

How Performance Ford Drives 150% Efficiency From Internal Service Technicians

HOW PERFORMANCE FORD DRIVES 150% EFFICIENCY FROM INTERNAL SERVICE TECHNICIANS By working with Rapid Recon, Performance Ford improves its efficiencies, communications, vendor relations, and billable hours. By Jim Leman AutoSuccess Dealer Service, June 2020 Performance Ford said today its internal
Selling Smartly Post Covid-19

Selling Smartly Post Covid-19

As appearing in AutoSuccess magazine, June 2020 Selling Smartly Post Covid-19 By Dennis McGinn Most, if not all, dealers reduced headcount in response to COVID-19-driven business weakness. One Ford store reduced its headcount from 140 to 60. Such staff cuts
How Car Dealer Paperwork Can Gum Up Reconditioning Process

How Car Dealer Paperwork Can Gum Up Reconditioning Process

As appearing in WardsAuto, June 15, 2020 Car Dealer Paperwork Can Gum Up Reconditioning Process Risks increase when vehicles are spot-delivered and then finance is slow in submitting loan paperwork, or there’s ex-spouse-signature trouble. By Jim Leman PALO ALTO, CA,
With this Sales Advantage, Everyone’s a Top Performer

With this Sales Advantage, Everyone’s a Top Performer

AutoSuccess – April 1, 2020 With this Sales Advantage, Everyone’s a Top Performer By Dennis McGinn No one yet knows the lasting impact of recent events on dealership operations. What we do know is that people will still need reliable
Recon T2L Is Driving Leads and Improving Close Rates

Recon T2L Is Driving Leads and Improving Close Rates

As Appearing in AutoSuccess magazine, February 2020 Recon T2L Is Driving Leads and Improving Close Rates By Dennis McGinn, CEO, Rapid Recon How much money does your dealership shell out to purchase leads and otherwise drive sales traffic? According to
More Ways to Drive Cost Out of Recon

More Ways to Drive Cost Out of Recon

The most direct path to better used-car gross margin is through well-ordered reconditioning. Ordered reconditioning means management practices five disciplines for driving time, delay, friction and waste from this engine of used-car profitability. Practicing these disciplines consistently helps get cars
Two-Ingredient Recipe for Used Car Success

Two-Ingredient Recipe for Used Car Success

Used car profitability expert Jasen Rice helps dealers distill an ocean of inventory stocking and pricing data down to the basics needed to increase turn and margin. Recon evangelist Dennis McGinn preaches faster time-to-line disciplines, so cars hit the sales

Rapid Recon + Velocity Automotive = Recon Revolution

Rapid Recon + Velocity Automotive = Recon Revolution The two companies arrive at NADA 2024 nearly a year after their acquisition. Here’s what they’ve been up to since. By Jim Leman, AutoSuccess Two highly competitive vehicle reconditioning companies have stopped eating each other’s lunch and come together to

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Rapid Recon and Velocity Automotive Close the Trade Appraisal Gap

Rapid Recon and Velocity Automotive Close the Trade Appraisal Gap Reduces appraisal risk, delivers predictable profit per vehicle LAS VEGAS, NEV, February 1, 2024 Rapid Recon and Velocity Automotive, driven by Vehlo, announced today at the National Automobile Dealers Association convention ’24 a multiparty system for closing

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The Two Anthony’s Workshop Returns to NADA ’24

The Two Anthonys Recon Workshop Returns to NADA ‘24 KNOXVILLE, TN, January 04, 2024 The Two Anthonys, experts in vehicle reconditioning best practices for auto dealers, make their third NADA workshop appearance soon at the NADA ’24 annual convention on February 1 in Las Vegas. In this workshop, “Building a Reconditioning Operation”,

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Used Car Sourcing and Predictable Appraisal Accuracy

Used Car Sourcing and Predictable Appraisal Accuracy By Anthony Greenhalgh, AutoSuccess “All used car managers share a big fear – making a mistake.” Dealerships in 2024 will continue to face used car sourcing challenges. A recent Automotive News article by reporter CJ Moore netted the issue: “Dealers

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Closing The Appraisal Gap

Closing the Appraisal Gap By Dennis McGinn, AutoSuccess Dealers today enjoy more predictable used car results because they leverage strategic reconditioning software’s robust efficiency metrics called time-to-line or T2L, which we introduced to the market in 2010. The latest advancement in the reconditioning revolution we have written about

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Deliver The Promise Fulfill The Commitment

By Autosuccess Magazine Partnering with a software provider is a marriage of sorts: It’s not the romance that nurtures a long-term relationship but the consistently proving a “you over me” submission, good listening skills, the rare gift of knowing when to ask the right questions

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Recon Work Requires Team Effort

By Steve Finlay Dealers can end the tug-of-war between car dealership departments when it comes to getting trade-ins ready for resale. It’s the rare trade-in vehicle that doesn’t need reconditioning before they are sale-ready. But doing that work can get bogged down if dealership departments – mainly

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5 Tips For Technician Communication

5 Tips For Technician Communication By Dan Anton Service technicians are powerful people. They are the lions of their domain. Intruders beware. The exceptionally skilled and experienced are increasingly rare gems. Service directors and service advisors hoping to curry their favor often shudder in hesitation. This

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Accountability for Predictability & Accuracy

Accountability for Predictability & Accuracy By Dennis McGinn, AutoSuccess Can you define the meaning of the noun accountability as you might use it in your work environment? We all think we know what it means, and each of us reacts differently when hearing it spoken to

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