Putting Cards on the Table With Used-Vehicle Shoppers By Dennis McGinn Originally published in the October 2022 edition of WardsAuto More dealers are turning to used vehicles in the 5- to 7-year-old range, costing between $10,000 and $15,000. That leads to a logical question: How
Automotive News – September 2022 Guest Commentary: How to Build Trust With Vehicle Buyers How can dealers build trust with customers when so much of the vehicle shopping process has moved online? By Dennis McGinn How can dealers build trust with customers when so much
Fixed Ops Magazine – October 2022 Sharing Service Resources Between Customer-Pay and Internal Service Environments By Jennifer Marszalek Service managers and advisors for combined retail and internal service centers often juggle conflicting priorities, personalities, and equipment that can test patience, resources, and the never-forgiving clock.
AutoSuccess Magazine – September 1, 2022 OpenRoad Auto Group Follows The Facts to the Money By Jim Leman Originally published in the September 2022 Dealer Service supplement to AutoSuccess Magazine OpenRoad Auto Group is the largest-volume automotive retail group in British Columbia, Canada. Since 2000,
Stand By Your Recon Heroes By Dennis McGinn Originally published in the August 2022 edition of AutoSuccess How you recondition your cars, including the methodology you adopt, the metrics you measure, and the discipline of your recon team, affects so much of your business, including:
Kim Morrison is the internal service advisor at Canadian dealership HJ Pfaff Audi. Her job description could describe an individual with the abilities of a Swiss Army knife.
Tom Dunn, general manager of Fred Martin Superstore, Barberton, OH, discusses how Rapid Recon™ software allows dealers to monitor each step of reconditioning.
Study Shows Shoppers Record More Vehicles Detail Page Clicks and Session Duration on Enhanced Research Material PALO ALTO, CA, June 28, 2022 Used car buyers find authentic OEM MSRP data, new-vehicle brochures, and reconditioning receipts the three most convincing documents when evaluating their purchase decision,
Rapid Recon™ announced today Recon Inspect™, a mobile-based multi-point inspection suite, the latest productivity and convenience enhancement to its industry-leading reconditioning workflow and communication software for auto dealerships.
AutoSuccess Magazine – May, 2022 Sober Scalability and Truthful Transparency By Dennis McGinn If you are shopping for vehicle reconditioning software, it should be easy for you to understand the product’s core benefits, features, and advantages. No one should have to acquire more power or
