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A Temporary Level of Success

A Temporary Level of Success

A Temporary Level of Success by Dennis McGinn Originally published in the November 2021 edition of AutoSuccess Dangerous risk is in human nature. Our present once-in-a-career gold mine should encourage the adoption of ways to reduce stress and increase accountability
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A Perfectly Urgent Risk to Your Dealership Recon Article - Rapid Recon

A Perfectly Urgent Risk to Your Dealership Recon Article – Rapid Recon

AutoSuccess – Rapid Recon A Perfectly Urgent Risk to Your Dealership By Dennis McGinn I am a passionate but calm individual, but what's going on now in the car business has me agitated and concerned. Please digest the following risk
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Getting More Out of Used-Car Reconditioning - Rapid Recon

Getting More Out of Used-Car Reconditioning – Rapid Recon

WardsAuto – October 21, 2021 Getting More Out of Used Car Reconditioning By Dustin Jones If you manage a reconditioning operation, how you structure the flow of cars through that workflow makes a significant difference in recon's contribution to sales.
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3 Auto Retail Insights My News Show Guests Shared For Your Ears - Recon Article

3 Auto Retail Insights My News Show Guests Shared For Your Ears – Recon Article

AutoSuccess – October 20, 2021 3 Auto Retail Insights My News Show Guests Shared for Your Ears By Dennis McGinn This month, I am reporting three insights from retail auto business leaders, which they shared with me for your ears
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Transparency and Value-Building Start with Displaying Added Investments - Recon Article

Transparency and Value-Building Start with Displaying Added Investments – Recon Article

AutoSuccess – September 16, 2021 Transparency and Value-Building Start with Displaying Added Investments By Dennis McGinn This month, I’d like to share here about a new competitive advantage that takes vehicle merchandising and value-building to a new level of customer
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Speed to Sale and Selling Buyers - Recon Article

Speed to Sale and Selling Buyers – Recon Article

July AutoSuccess Speed to Sale and Selling Buyers By Dennis McGinn When I write here about bringing speed-to-sale benefits to your dealership, I’m speaking of considerable advancement in why customers choose to buy their used cars from you. As I
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Coaching Recon Staff

Coaching Recon Staff

Coaching Recon Staff Create a More Confident, Fulfilled Vehicle Recon Staff By Brian Larremore Originally published in the September 2021 edition of Fixed Ops Magazine However you run your vehicle reconditioning operation, coaching and motivating the people responsible for this
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Customers Can’t See Value You Hide

Customers Can’t See Value You Hide

AutoSuccess – August 27, 2021​ Customers Can’t See Value You Hide By Dennis McGinn I heard this said Friday, “You can’t see value in something you know nothing about.” It makes sense. Think in terms of the used cars you
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The Best of Times

The Best of Times

AutoSuccess – June 4, 2021 THE BEST OF TIMES​ By Dennis McGinn Hasn’t this been a remarkable run in retail automotive? Profits are huge. Demand is something else, and customers have been more flexible than ever. So, what’s the worry?
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Tackling Used-Car Challenges

Automotive News – November 2022 Tackling Used-Car Challenges New and innovative strategies that are helping dealers navigate the used-car shortage By Dennis McGinn & Cam Hitchcock As new-car sales dropped during the last year due to supply-chain disruptions, so did vehicle trade-ins, leaving dealers to

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Why Honda of Downtown LA Switched Its Recon Software

Why Honda of Downtown LA Switched Its Recon Software By Jim Leman Originally published in the October 2022 edition of AutoSuccess Online “No room for error” summarizes used car operations at Honda of Downtown Los Angeles. Staff continues sharpening skills and creativity to source and

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Putting Cards on the Table With Used-Vehicle Shoppers

Putting Cards on the Table With Used-Vehicle Shoppers By Dennis McGinn Originally published in the October 2022 edition of WardsAuto More dealers are turning to used vehicles in the 5- to 7-year-old range, costing between $10,000 and $15,000. That leads to a logical question: How

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Guest Commentary: How to Build Trust With Vehicle Buyers

Automotive News – September 2022 Guest Commentary: How to Build Trust With Vehicle Buyers How can dealers build trust with customers when so much of the vehicle shopping process has moved online? By Dennis McGinn How can dealers build trust with customers when so much

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OpenRoad Auto Group Follows The Facts to the Money

AutoSuccess Magazine – September 1, 2022 OpenRoad Auto Group Follows The Facts to the Money By Jim Leman Originally published in the September 2022 Dealer Service supplement to AutoSuccess Magazine OpenRoad Auto Group is the largest-volume automotive retail group in British Columbia, Canada. Since 2000,

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Stand By Your Recon Heroes

Stand By Your Recon Heroes By Dennis McGinn Originally published in the August 2022 edition of AutoSuccess How you recondition your cars, including the methodology you adopt, the metrics you measure, and the discipline of your recon team, affects so much of your business, including:

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