WardsAuto – October 21, 2021 Getting More Out of Used Car Reconditioning By Dustin Jones If you manage a reconditioning operation, how you structure the flow of cars through that workflow makes a significant difference in recon’s contribution to sales. The objective here is to
AutoSuccess – October 20, 2021 3 Auto Retail Insights My News Show Guests Shared for Your Ears By Dennis McGinn This month, I am reporting three insights from retail auto business leaders, which they shared with me for your ears recently. These newsmakers are guests
AutoSuccess – September 16, 2021 Transparency and Value-Building Start with Displaying Added Investments By Dennis McGinn This month, I’d like to share here about a new competitive advantage that takes vehicle merchandising and value-building to a new level of customer engagement. That is a hearty
July AutoSuccess Speed to Sale and Selling Buyers By Dennis McGinn When I write here about bringing speed-to-sale benefits to your dealership, I’m speaking of considerable advancement in why customers choose to buy their used cars from you. As I have said here before, a
AutoSuccess – August 27, 2021 Customers Can’t See Value You Hide By Dennis McGinn I heard this said Friday, “You can’t see value in something you know nothing about.” It makes sense. Think in terms of the used cars you sell. Customers shopping at your
AutoSuccess – June 4, 2021 THE BEST OF TIMES By Dennis McGinn Hasn’t this been a remarkable run in retail automotive? Profits are huge. Demand is something else, and customers have been more flexible than ever. So, what’s the worry? This best of times won’t
May AutoSuccess – Rapid Recon When Converting Silos to Seamless Workflow, Software’s Not Just Software By Dennis McGinn Last month’s column asked dealership execs to consider that software is not just software when evaluating purchase options. For example, when evaluating reconditioning software, how do the
MARCH – CBT NEWS Inventory Frontline Available or Sale-Ready — Does it Matter Today? By Dennis McGinn It’s a great time to be selling used cars. Dealers tell us the vehicles on their lots appreciate a point or two a day — and, when sold,
Fixed Ops Magazine – March 1, 2021 Tech Efficiency, Not Headcount By Anthony Greenhalgh “You need more techs!” If I had a dollar for every time I heard that when I ran the body shop and reconditioning for my former dealer, I’d be retired. Yes,
As appearing in AutoSuccess magazine, February 2021 Is Your Performance Edge Stalling in Your Periphery? By Dennis McGinn How well do your eyes see outside the center of your gaze? Eye doctors perform a vision test to determine how well one recognizes their front-forward world
